Counterpoint

Counterpoint

💣“Melania Movie” Edition

Jan 30, 2026
∙ Paid

America’s most expensive home movie is finally here, and audiences are responding with thunderous indifference, and a coordinated effort to make sure Melania becomes the cinematic equivalent of a flaming paper bag left on Jeff Bezos’s porch.

Despite a $75 million Amazon-MGM investment, a White House–level marketing blitz, billboards the size of small cou…

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